*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
  :root {
    --navy: #001548;
    --blue: #0481FD;
    --blue-deep: #225AB8;
    --blue-soft: #5FA8FF;
    --bg: #F0F3F9;
    --bg-card: #FFFFFF;
    --muted: #5B6478;
    --border: rgba(0, 21, 72, 0.1);
    --border-strong: rgba(4, 129, 253, 0.35);
    --font: 'Poppins', -apple-system, BlinkMacSystemFont, 'Segoe UI', sans-serif;
  }
  @import url('https://fonts.googleapis.com/css2?family=Poppins:wght@300;400;500;600;700&display=swap');
  html { scroll-behavior: smooth; }
  body {
    font-family: var(--font);
    background: var(--bg);
    color: var(--navy);
    line-height: 1.65;
    font-size: 16px;
    -webkit-font-smoothing: antialiased;
  }
  /* NAV: menú compartido (includes/nav.php) */

  /* HERO */
  .hero {
    padding: 5rem 2rem 4.5rem;
    max-width: 1100px; margin: 0 auto;
    display: grid; grid-template-columns: 1fr 1fr; gap: 4rem; align-items: center;
  }
  .hero-eyebrow {
    display: inline-flex; align-items: center; gap: 8px;
    font-size: 12px; font-weight: 600; letter-spacing: 0.08em; text-transform: uppercase;
    color: var(--blue-deep);
    background: rgba(4,129,253,0.08); border: 1px solid var(--border-strong);
    padding: 6px 14px; border-radius: 100px; margin-bottom: 1.5rem;
  }
  .hero-eyebrow::before { content: ''; width: 6px; height: 6px; border-radius: 50%; background: var(--blue); }
  .hero h1 {
    font-weight: 700;
    font-size: clamp(2rem, 4vw, 2.7rem);
    line-height: 1.2; letter-spacing: -0.02em;
    color: var(--navy); margin-bottom: 1.25rem;
  }
  .hero h1 span { color: var(--blue); }
  .hero-desc {
    font-size: 16px; color: var(--muted); font-weight: 400;
    line-height: 1.7; margin-bottom: 2rem; max-width: 480px;
  }
  .hero-actions { display: flex; gap: 1rem; flex-wrap: wrap; }
  .btn-primary {
    background: var(--navy); color: #fff;
    font-size: 14px; font-weight: 600;
    padding: 13px 26px; border-radius: 100px;
    text-decoration: none; transition: background 0.2s;
  }
  .btn-primary:hover { background: var(--blue); }
  .btn-secondary {
    background: transparent; color: var(--navy);
    font-size: 14px; font-weight: 500;
    padding: 13px 26px; border-radius: 100px;
    border: 1px solid var(--border-strong);
    text-decoration: none; transition: border-color 0.2s;
  }
  .btn-secondary:hover { border-color: var(--blue); color: var(--blue); }

  .hero-visual {
    background: var(--navy);
    border-radius: 20px;
    padding: 2.25rem;
    position: relative; overflow: hidden;
  }
  .hero-visual::before {
    content: '';
    position: absolute; top: -40px; right: -40px;
    width: 200px; height: 200px; border-radius: 50%;
    background: rgba(4,129,253,0.18);
  }
  .price-block { position: relative; z-index: 1; margin-bottom: 1.5rem; }
  .price-label {
    font-size: 12px; color: rgba(255,255,255,0.5); font-weight: 400;
    margin-bottom: 6px;
  }
  .price-value {
    font-weight: 700; font-size: 2.1rem; color: #fff; line-height: 1;
  }
  .price-value sup { font-size: 1rem; font-weight: 500; color: var(--blue-soft); margin-left: 4px; }
  .price-condition {
    font-size: 13px; color: rgba(255,255,255,0.55); font-weight: 400; margin-top: 6px;
  }
  .hero-list { list-style: none; position: relative; z-index: 1; }
  .hero-list li {
    display: flex; gap: 12px; align-items: flex-start;
    font-size: 14px; color: rgba(255,255,255,0.85); font-weight: 400;
    padding: 0.85rem 0; border-bottom: 1px solid rgba(255,255,255,0.1);
    line-height: 1.5;
  }
  .hero-list li:last-child { border-bottom: none; }
  .hero-list .ico {
    width: 22px; height: 22px; border-radius: 50%; flex-shrink: 0;
    background: rgba(4,129,253,0.2); color: var(--blue-soft);
    display: flex; align-items: center; justify-content: center;
    font-size: 11px; font-weight: 600; margin-top: 1px;
  }

  /* SECTION COMMON */
  section { padding: 4.5rem 2rem; }
  .container { max-width: 1100px; margin: 0 auto; }
  .section-label {
    font-size: 11px; font-weight: 600; letter-spacing: 0.12em;
    text-transform: uppercase; color: var(--blue-deep);
    margin-bottom: 0.75rem;
  }
  .section-title {
    font-weight: 700;
    font-size: clamp(1.5rem, 3vw, 2.1rem);
    letter-spacing: -0.02em; line-height: 1.3;
    color: var(--navy); margin-bottom: 1rem;
  }
  .section-desc {
    font-size: 16px; color: var(--muted); font-weight: 400;
    max-width: 620px; line-height: 1.7;
  }
  .section-header { margin-bottom: 2.75rem; }

  /* QUE ES */
  .what-section { background: #fff; }
  .what-grid {
    display: grid; grid-template-columns: 1fr 1fr; gap: 1.5rem; margin-top: 2.5rem;
  }
  .what-card {
    background: var(--bg); border: 1px solid var(--border);
    border-radius: 16px; padding: 1.75rem;
  }
  .what-icon {
    width: 42px; height: 42px; border-radius: 12px;
    background: rgba(4,129,253,0.1);
    display: flex; align-items: center; justify-content: center;
    font-size: 19px; margin-bottom: 1.1rem;
  }
  .what-card h3 { font-weight: 600; font-size: 1.02rem; color: var(--navy); margin-bottom: 0.6rem; }
  .what-card p { font-size: 14px; color: var(--muted); font-weight: 400; line-height: 1.65; }

  /* OBJETIVOS */
  .objectives-section { background: var(--bg); }
  .objectives-grid {
    display: grid; grid-template-columns: 1fr 1fr; gap: 1.5rem; margin-top: 2.5rem;
  }
  .objective-card {
    background: #fff; border: 1px solid var(--border);
    border-radius: 16px; padding: 1.75rem;
  }
  .objective-card h3 {
    font-weight: 600; font-size: 1.05rem; color: var(--navy);
    margin-bottom: 1rem;
  }
  .objective-list { list-style: none; }
  .objective-list li {
    display: flex; gap: 10px; align-items: flex-start;
    font-size: 14px; color: var(--muted); font-weight: 400;
    padding: 0.5rem 0; line-height: 1.55;
  }
  .objective-list .check {
    width: 18px; height: 18px; border-radius: 50%; flex-shrink: 0;
    background: rgba(4,129,253,0.1); color: var(--blue-deep);
    display: flex; align-items: center; justify-content: center;
    font-size: 10px; margin-top: 2px;
  }

  /* ESTRATEGIAS */
  .strategy-section { background: #fff; }
  .strategy-grid {
    display: grid; grid-template-columns: repeat(3, 1fr); gap: 1.5rem; margin-top: 2.5rem;
  }
  .strategy-card {
    background: var(--bg); border: 1px solid var(--border);
    border-radius: 16px; padding: 1.75rem;
  }
  .strategy-icon {
    width: 42px; height: 42px; border-radius: 12px;
    background: rgba(4,129,253,0.1);
    display: flex; align-items: center; justify-content: center;
    font-size: 19px; margin-bottom: 1.1rem;
  }
  .strategy-card h3 { font-weight: 600; font-size: 1rem; color: var(--navy); margin-bottom: 0.6rem; }
  .strategy-card p { font-size: 13.5px; color: var(--muted); font-weight: 400; line-height: 1.6; }

  /* MODALIDADES */
  .formats-section { background: var(--navy); }
  .formats-section .section-label { color: var(--blue-soft); }
  .formats-section .section-title { color: #fff; }
  .formats-section .section-desc { color: rgba(255,255,255,0.55); }
  .formats-grid {
    display: grid; grid-template-columns: 1fr 1fr; gap: 1.5rem; margin-top: 2.5rem;
  }
  .format-card {
    border: 1px solid rgba(255,255,255,0.12);
    border-radius: 16px; padding: 2rem;
    position: relative; overflow: hidden;
    transition: border-color 0.2s;
  }
  .format-card:hover { border-color: var(--blue-soft); }
  .format-card::before {
    content: '';
    position: absolute; top: 0; left: 0; right: 0; height: 3px;
    background: var(--blue);
  }
  .format-tag {
    display: inline-block;
    font-size: 11px; font-weight: 600; letter-spacing: 0.08em; text-transform: uppercase;
    color: var(--blue-soft); background: rgba(4,129,253,0.14);
    padding: 4px 10px; border-radius: 100px; margin-bottom: 1.1rem;
  }
  .format-card h3 {
    font-weight: 600; font-size: 1.25rem; color: #fff; margin-bottom: 1rem;
  }
  .format-list { list-style: none; margin-bottom: 1.25rem; }
  .format-list li {
    display: flex; gap: 10px; align-items: flex-start;
    font-size: 14px; color: rgba(255,255,255,0.7); font-weight: 400;
    padding: 0.45rem 0; line-height: 1.55;
  }
  .format-list .dot {
    width: 7px; height: 7px; border-radius: 50%; flex-shrink: 0;
    background: var(--blue-soft); margin-top: 7px;
  }
  .format-price {
    border-top: 1px solid rgba(255,255,255,0.12);
    padding-top: 1.1rem; margin-top: 0.5rem;
  }
  .format-price .label { font-size: 12px; color: rgba(255,255,255,0.5); margin-bottom: 4px; }
  .format-price .value { font-weight: 700; font-size: 1.5rem; color: #fff; }
  .format-price .value sup { font-size: 0.85rem; font-weight: 500; color: var(--blue-soft); margin-left: 3px; }
  .format-price .note { font-size: 12.5px; color: rgba(255,255,255,0.5); margin-top: 4px; }
  .format-quote {
    font-size: 13.5px; color: rgba(255,255,255,0.6); font-weight: 500;
    border-top: 1px solid rgba(255,255,255,0.12); padding-top: 1.1rem; margin-top: 0.5rem;
  }

  /* PARTICIPANTES */
  .participants-section { background: var(--bg); }
  .participants-grid {
    display: grid; grid-template-columns: repeat(3, 1fr); gap: 1.25rem; margin-top: 2.5rem;
  }
  .participant-card {
    background: #fff; border: 1px solid var(--border);
    border-radius: 14px; padding: 1.4rem 1.5rem;
    display: flex; gap: 12px; align-items: flex-start;
  }
  .participant-card .dot {
    width: 8px; height: 8px; border-radius: 50%;
    background: var(--blue); flex-shrink: 0; margin-top: 7px;
  }
  .participant-card p { font-size: 14.5px; color: var(--navy); font-weight: 500; }

  /* METODOLOGIA NOTE */
  .method-note {
    margin-top: 2rem; background: #fff; border: 1px solid var(--border);
    border-radius: 14px; padding: 1.25rem 1.5rem;
    font-size: 14px; color: var(--navy); font-weight: 400; line-height: 1.65;
    display: flex; gap: 12px; align-items: flex-start;
  }
  .method-note .dot {
    width: 8px; height: 8px; border-radius: 50%; flex-shrink: 0;
    background: var(--blue); margin-top: 6px;
  }

  /* RESULTADOS */
  .results-section { background: var(--bg); }
  .results-stats { display: flex; gap: 1.25rem; margin: 2rem 0 2.5rem; flex-wrap: wrap; }
  .stat-box {
    background: #fff; border: 1px solid var(--border); border-radius: 16px;
    padding: 1.4rem 1.6rem; text-align: center; flex: 1; min-width: 140px;
  }
  .stat-box .num { font-size: 1.9rem; font-weight: 700; color: var(--blue); display: block; }
  .stat-box .label { font-size: 12px; color: var(--muted); font-weight: 500; }
  .results-quote {
    background: #fff; border: 1px solid var(--border); border-radius: 16px;
    padding: 1.75rem; max-width: 720px;
  }
  .results-quote p.q { font-size: 15px; color: var(--navy); font-style: italic; line-height: 1.7; margin-bottom: 0.75rem; }
  .results-quote .author { font-size: 13px; color: var(--blue-deep); font-weight: 600; }
  .results-source { font-size: 12px; color: var(--muted); margin-top: 1rem; }

  /* FAQ */
  .faq-section { background: #fff; }
  .faq-list { display: flex; flex-direction: column; gap: 1rem; margin-top: 2.5rem; max-width: 780px; }
  .faq-item {
    background: var(--bg); border: 1px solid var(--border); border-radius: 16px;
    padding: 1.5rem 1.75rem;
  }
  .faq-item h3 { font-size: 15px; color: var(--navy); font-weight: 600; margin-bottom: 0.5rem; }
  .faq-item p { font-size: 14px; color: var(--muted); line-height: 1.7; }

  /* CTA FINAL */
  .cta-section { background: var(--navy); text-align: center; padding: 6rem 2rem; }
  .cta-section h2 {
    font-weight: 700;
    font-size: clamp(1.7rem, 3vw, 2.5rem);
    color: #fff; margin-bottom: 1rem; letter-spacing: -0.02em;
  }
  .cta-section h2 span { color: var(--blue-soft); }
  .cta-section p { color: rgba(255,255,255,0.55); font-size: 16px; margin-bottom: 2.5rem; font-weight: 400; }
  .cta-actions { display: flex; justify-content: center; gap: 1rem; flex-wrap: wrap; }
  .btn-cta-primary {
    background: var(--blue); color: #fff;
    font-size: 14px; font-weight: 600;
    padding: 14px 28px; border-radius: 100px;
    text-decoration: none; transition: background 0.2s;
  }
  .btn-cta-primary:hover { background: var(--blue-soft); }
  .btn-cta-secondary {
    background: transparent; color: rgba(255,255,255,0.75);
    font-size: 14px; font-weight: 500; padding: 14px 28px; border-radius: 100px;
    border: 1px solid rgba(255,255,255,0.18);
    text-decoration: none; transition: border-color 0.2s;
  }
  .btn-cta-secondary:hover { border-color: rgba(255,255,255,0.4); color: #fff; }

  /* FOOTER */
  footer {
    background: #000C2E; padding: 2.5rem 2rem;
    display: flex; align-items: center; justify-content: space-between;
    flex-wrap: wrap; gap: 1rem;
  }
  footer .logo-f { display: flex; align-items: center; text-decoration: none; }
  footer .logo-f img { height: 30px; width: auto; display: block; }
  footer .contact-f {
    font-size: 13px; color: rgba(255,255,255,0.45); font-weight: 400;
    display: flex; align-items: center; gap: 2rem; flex-wrap: wrap;
  }
  footer .contact-f a.contact-text { color: rgba(255,255,255,0.45); text-decoration: none; white-space: nowrap; }
  footer .contact-f a.contact-text:hover { color: var(--blue-soft); }
  footer .social-icons { display: flex; align-items: center; gap: 14px; }
  footer .social-icons a { color: rgba(255,255,255,0.45); display: flex; transition: color 0.2s; }
  footer .social-icons a:hover { color: var(--blue-soft); }
  footer .copy { font-size: 12px; color: rgba(255,255,255,0.3); font-weight: 400; }

  @media (max-width: 900px) {
    .what-grid, .objectives-grid, .formats-grid { grid-template-columns: 1fr; }
    .strategy-grid, .participants-grid { grid-template-columns: 1fr; }
  }
  @media (max-width: 768px) {
    .hero { grid-template-columns: 1fr; gap: 2.5rem; padding: 3.5rem 1.25rem 3rem; }
    footer {
      flex-direction: column; align-items: flex-start; text-align: left;
      gap: 1.25rem; padding: 2rem 1.25rem;
    }
    footer .contact-f { flex-direction: column; align-items: flex-start; gap: 0.6rem; width: 100%; }
    footer .social-icons { margin-top: 0.4rem; }
    section { padding: 3rem 1.25rem; }
  }